Arrowhead Speedway 2027 annual partnership inventory and value method
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Confirmed 2027 planning inventory. Arrowhead confirms two 7-by-14-foot US-412 billboard faces for a 12-month term and 2,400 distinct planned admission allocations across 28 planned race dates: 1,000 general-admission tickets plus 50 at each date. The annual offering also includes suite hospitality, ArrowVision video commercials, race-date sponsorship and promotion, fan-facing venue media, and placement on participating traveling race cars. The agreement must name exact billboard faces and directions, eligible dates and ticket rules, suite use, ad formats and runs, event and car placements, and any naming or category rights.
Ticket illustration, not a valuation. Arrowhead's 2026 schedule listed adult general admission at $20 on March 13-14 and $25 on March 27-28; other dates included free or discounted entry. If all 2,400 planned allocations were eligible at those example prices and fully redeemed, multiplication yields $48,000-$60,000 in illustrative admission face-price capacity. It is not a 2027 ticket price, cash value, expected redemption, realized sponsor return or appraisal of the full program. Ticket eligibility and redeemed scans belong in the agreement and delivery report.
Review the full 2027 partnership inventory, audience and value evidence resource for dated sources and limits. This short guide also summarizes measured 2026 audience activity and the terms a written agreement must settle.
2026 audience evidence
Arrowhead's Facebook owner dashboard recorded 4,409,790 Facebook Page content Views from January 1 through November 10, 2026, including paid and organic activity and repeat displays. The public ArrowVision Live archive showed 123,742 cumulative public plays across eleven multi-hour 2026 ArrowVision race archives at a November 11 snapshot, including replays. Four complete out-of-state broadcasts from Tennessee, Missouri and Mississippi accounted for 42,642 of those plays. These counts do not measure unique viewers, live audience size, sponsor impressions or guaranteed 2027 delivery. See the full audience and inventory evidence resource for dated sources and limits.
The Facebook dashboard also estimated approximately 539,800 viewing Meta accounts from January 1 through November 10. A separate Professional Dashboard view for October 12 through November 10 showed 749,170 Page content Views, with 47.3% of those Views from nonfollowers. The periods overlap, and those estimates are not a count of distinct sponsor viewers or national reach. The full evidence resource includes dated examples of past brand-tagged posts.
Read the full evidence resource for sources and limits, and see 2027 Corporate Partnerships for the current offering and contact information. The 2026 activity and ticket examples are historical; exact 2027 rights and delivery belong in written terms.